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SoftPoint Industries Adds Blue Water Marine Paint -- One Stop Shopping for SoftSand® Rubber and Quality Marine Paint

Copley, OH (PRWEB) April 29, 2008 -- SoftPoint Industries, the exclusive manufacturer of SoftSand® Rubber particles, is pleased to announce the addition of Blue Water Marine Paint to its online store.

"Customers told us that Blue Water was a quality marine paint at an affordable price" said Richard Porter, PhD, Director of Technology at SoftPoint Industries," so we tested this paint with SoftSand® rubber particles. The adhesion of this paint to the particles was excellent, so we decided to add the full line of Blue Water Marine paints to our on-line store."

Now, customers can experience the convenience of one-stop shopping and purchase these two fine products from the same convenient website.

"SoftSand® Rubber is unlike any other non-skid additive we've seen" said Don Schnurr, Vice President of Marketing for Blue Water. "You really can feel the difference between SoftSand® rubber and other hard aggregates like pumice, aluminum oxide or silica sand that have been on the market for decades. You can see for yourself by ordering the sample set that the company sells on its website for only $3.95. This is a great way to see what you're likely to end up with before you buy."

To commemorate the new addition, customers can obtain a 20% discount if they order before May 31st by simply using the coupon code 'woodenboat."

About SoftSand® Rubber Particles

SoftSand® colored rubber particles are fully cured (vulcanized) elastomeric particles that are carefully ground and screened to meet certain particle size requirements. SoftSand® particles are made from a specially formulated elastomeric compound that is designed to have several unique features. These include excellent adhesion to polyurethane, epoxy and acrylic coating systems, which means the particles can be used on almost any surface appropriate for these resins, including concrete, wood, fiberglass, steel, etc. SoftSand® particles are also non-staining, and are designed to have a superior combination of weatherability, solvent resistance, and abrasion resistance. And since the pigments used to color SoftSand® particles are thoroughly mixed into the rubber compound before curing, consistent coloring throughout the rubber particle is ensured.

SoftSand® is available exclusively from SoftPoint Industries on their web site at www.softsandrubber.com.

About SoftPoint Industries Inc.

SoftPoint Industries Inc. is a privately held company incorporated in Delaware. The company was founded in 1997 by Dr. Richard Porter, a 30 year veteran of the rubber industry, and several angel investors. SoftPoint Industries Inc. is committed to manufacturing aesthetically pleasing rubber products that improve human comfort and safety.

Company headquarters is located at 988 Traci Lane, Copley, OH 44321, USA; telephone 330-668-2645.

About Blue Water

Blue Water is a leading online paint superstore designed to provide a convenient, private, and informative shopping experience that encourages consumers and contractors to purchase products essential to their lifestyle. Blue Water offers hundreds of products, a larger selection of products than a typical store-based retailer, at competitive prices. Our customers can review in-depth product information, interact with customer service representatives by phone or e-mail, and order products for delivery right to the home. We are open to shoppers 24 hours a day, seven days a week.

Company headquarters is located at 1999 Elizabeth Street, North Brunswick, NJ 08902 USA; telephone 800-432-4333.

SoftPoint Industries, SoftSand®, and their respective logos are registered trademarks or trademarks of SoftPoint Industries in the United States.

GENERAL NOTICE: Other product names used in this publication are for identification purposes only and may be trademarks of their respective holders.

For more information contact:

Dr. Richard Porter

Director of Technology

SoftPoint Industries Inc.

sales(at)softsandrubber.com

(330) 668-2645

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