Adults Discover High-Tech Braces Are the Latest Weapon in Their Anti-Aging Arsenal: Breakthrough Damon(R) System Creates Healthy, Full Smiles That

ORANGE, Calif. (BusinessWire EON) July 11, 2007 -- "I can see how a full smile has made a dramatic change in my whole face," said Tammy Bell-Maring, a patient who began treatment using the Damon System at age 41.

Prior to treatment, Bell-Maring noticed her smile was changing, which made her look older. She entered treatment to correct overcrowding and her bite - and found the results went beyond straight teeth. Her face was transformed with a broader smile, fuller lips and better proportioned nose for a more youthful profile.

"I felt the Damon System was the best, most healthy method available to change the areas of my face affected by age," added Bell-Maring. "After treatment, there was more than a physical difference in my face. Something inside me changed and I'm now able to walk into a room and present myself differently because I know I look good."

The Damon System is the fastest-growing braces system on the market today and has special appeal for adults who yearn for a more youthful appearance. The Damon System Bracelift(TM) produces a full smile and strengthens mid-face support, which can counteract the visible signs of aging by reducing smile wrinkles, creating fuller lips and providing a more youthful profile for many adults. Many patients begin to see these dramatic results in as little as 10 weeks.

In addition to the Damon System's unprecedented results, it offers shorter treatment time, a more comfortable experience and a discreet look. Treatment is typically six months faster than with other technologies, with up to seven fewer office visits, which makes the system convenient for busy schedules.

According to the American Association of Orthodontists, one in five orthodontic patients in the United States are adults.

"This trend is prompting many doctors to employ new technologies and techniques like the Damon System that not only straighten teeth, but can help their patients look much younger," said Dr. Dwight Damon, inventor of the Damon System and Bell-Maring's orthodontist in Spokane, Wash.

"As I travel across the country meeting with doctors using this new technology, I hear how excited they are to be producing beautiful, long-lasting smiles for their adult patients, even those with extreme cases that in the past might have required tooth extractions or surgery. Today, it's not surprising to see adults treated in their 60s and 70s look years younger. Tammy's face improved because she was treated without tooth removal, which resulted in a more youthful profile and fuller upper lip," added Dr. Damon.

Unlike more traditional braces, which use metal or elastic ligatures to hold archwires in place, the Damon System combines patented self-ligating brackets, technologically advanced shape memory wire and a treatment concept to gently and quickly move teeth to their desired positions. The gentle pressure virtually eliminates the need to remove permanent teeth to make space, and patients are rarely required to wear headgear or use rapid palatal expanders.

Plus, the discreet Damon braces are easy to keep clean because food is not trapped by elastic or metal ties.

The Damon System has transformed more than 2 million patients worldwide. It continues to be adopted by orthodontists throughout the country and all over the world. To find a local orthodontist, please visit www.damonbraces.com.

About the Damon System

The Damon System is the breakthrough technology that is changing the public's perception of orthodontics and goes beyond straight teeth to produce a beautiful, healthy smile with more comfort and in less time. This unique treatment combines patented tie-less bracket technology with advanced memory wire and a biologically-sensible treatment approach for a full smile that builds facial support for a more attractive appearance at any age. The Damon System is manufactured and distributed worldwide by Ormco, a division of Sybron Dental Specialties, a leading manufacturer of a broad range of value-added products for the dental profession, including the specialty markets of orthodontics, endodontics and implantology.